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It's just a few days until the 2010 Olympics in Vancouver. There has been a great deal of information, press releases, and advertising leading up to the big event already. You can expect this to increase as we get closer to the event. The Winter Olympics features some of the really unique sports - Biathlon, Luge, Skeleton, and of course, the one that will attract my family - Figure Skating. The Olympics is always a terrific media event with stories about the competitions and the human interest angle which I find fascinating. Connected social media will also come into play. There's nothing quite like the parade of athletes with the audience taking pictures and even more powerfully, the athletes reciprocating and taking their own pictures. With these technologies connecting to the internet, I'm looking forward to seeing coverage, not only by the traditional media, but by the participants themselves. There will be blogs, video, and images from so many fronts. How do you manage all this? Of course, there are the traditional sources like newspapers, television, and official websites. But, do you have an iPod or an iPhone? There are applications there that you can download and reference wherever you happen to be. Check out the Application Store for the CTV Olympics or the Oh Canada applications. You'll never be caught without the latest.
The Olympics is also a great resource for the classroom. At this page, I've tried to capture some of the resources that could be used. It's going to be a big media event. Stay connected to it with whatever resources that you can. With the decreasing cost of technology, we should be able to have greater insights about the event than ever possible before.
In This Issue:
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